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DISCOVER

THE WHOLE STORY

MORE THAN A STORY, A TRIBUTE TO ROYALTY

Born from the unique alliance between Western elegance and Moroccan cultural richness, Marrakech Impérial stands as the first House of Haute Parfumerie in the Kingdom.

Founded in 2020 by the Italo-Moroccan duo Kenza Snoussi and Massimo Di Nardo, it’s a true tribute to the legacy of Morocco’s imperial cities, blending ancestral authenticity with exceptional craftsmanship and a resolutely contemporary vision.

Our mission is to tell the story of the traces left through time by the extraordinary imperial city of Marrakech, paying a masterful tribute to its contemporary royalty, a true land of light and passion, where every individual who has discovered it has lived a unique sensory experience.

At Marrakech Impérial, each fragrance is a true work of art, a rare signature that evokes the magic of a thousand and one nights, all within a world of luxury and exclusivity.

Created in collaboration with Christian Carbonnel, one of the world's most renowned master perfumers, our fragrances embody the perfect harmony between contemporary orientalism and modern sophistication.

A LEGACY, A MOSAIC OF CULTURE IN PERPETUAL MOTION…

Heritage is the soul of Marrakech Impérial.
Born in the mythical city of a thousand and one nights, the House draws its inspiration from a place of endless wonder, a city that has long captivated the world’s most celebrated designers.

To honour this eternal source of inspiration, our founders are deeply committed to preserving the rich cultural heritage of Marrakech.

By supporting the creative talents of today and tomorrow, we ensure that the legacy and timeless charm of the Red City continue to shine.

A TRUE GEM OF MOROCCAN LUXURY ARTISTRY

True jewel of Moroccan luxury craftsmanship, Marrakech Impérial blends ancestral know-how with a subtle fusion of styles and cultures, embodying an exceptional standard of excellence in the world of creation.

Under the artistic direction of a visionary Italo-Moroccan duo, the brand is infused with a multicultural sensibility and a bold sense of modernity. Alongside some of Morocco’s finest design talents, they conceived the very first bottle and shaped the poetic universe of Marrakech Impérial.

Each creation is a modern interpretation of orientalism, a contemporary orientalist vision that transcends nostalgia to express a new, sophisticated aesthetic, where the depth of Moroccan heritage meets the elegance of global design codes.

Their gift for refined simplicity and understated elegance sets the path for future creations, where tradition and innovation coexist in harmony, offering a sensory experience that celebrates beauty, craftsmanship, and culture.

THE GENIUS OF MAALLEMS, THE ART OF SYMBOL AND MOROCCAN CREATION

#1

More than a divine symbol, a true trace of Moroccan history, the first bottle from the Maison Marrakech Impérial draws its inspiration from the genius of the Maallems (Moroccan craftsmen) and the art of creating symbols, rosettes and
Arabo-Oriental patterns, true gems of Moroccan architecture.

#2

The bottle’s base, inspired by the geometric shape of the sumptuous Bab Agnaou doorway in Marrakech's Kasbah, of royal palatial complexity, rises to a shoulder adorned with brilliant gilding that reflects the reverse of the cap. This subtly light ornament expresses the vernacular and natural effects of the wind blowing across the sand dunes of the seemingly endless Moroccan Sahara desert.

#3

The cap, in the shape of a truncated dome echoing ancient imperial palaces, is deconstructed out of necessity to evoke an incipient sense of incompleteness, evoking the incredible history of the succession of Sultan-builders who created the masterpiece that is Marrakech.

#4

A symbol of times gone by, the imprint left on the cap takes us straight to the sumptuous
Palmeraie of Marrakech, whose palm tree motifs take the form of a fountain evoking the importance of water in the birth of the red city's oasis, articulated and integrated into forms derived from the art of zellige and Moroccan weaving.

#5

A true land of light, the color of the Maison Marrakech impérial bottle revives the emotions of that fleeting moment in the mythical Golden Hour of the Moroccan desert, that magical light between amber darkness and the color of gold.

THE GENIUS OF MAALLEMS

Our displays capture the essence of Moroccan luxury artistry, embodying pure authenticity and sophistication.
Crafted entirely by our highly skilled artisans, renowned for their ancestral mastery, they showcase noble materials
such as refined leather, precious brass, and intricate fly marquetry. Each piece reflects unparalleled expertise
and the highest standards of excellence, ensuring a blend of tradition and elegance in every detail.

THE SPIRIT OF MARRAKECH, BEYOND THE COLLECTIVE IMAGINATION

The olfactory creations of the House capture the essence of Marrakech, a city whose unique art of living inspires escape, dreams, and boundless wonder.

Driven by a deep desire to translate into fragrance the intense emotions evoked by this extraordinary city of a thousand and one nights, guardian of a timeless enchantment, the artistic team set out to craft singular olfactory accords of spellbinding beauty.

Using the rarest and most precious raw materials in the world, they pay tribute to Morocco’s natural treasures, woods, plants, flowers, and aromatics , infusing each composition with a sensibility that reflects the soul of the House.

Timeless and strikingly modern, oriental yet open to the world, Marrakech Impérial creations transport you into a mystical, magical, and utterly captivating universe.

THE VISIONARY OF OLFACTORY IDENTITY

The splendor of the first 7 olfactory masterpieces in The Moroccan Vibes collection is the sophisticated signature of the renowned Master Perfumer, Christian Carbonnel, also known as Chris Maurice. This signature testifies to an unparalleled skill and creativity in translating the emotions of divine, sensual, and literally enchanting perfume extracts, with an incredible intensity, from Marrakech Impérial.